

About the Owner
Olivier (Ollie) Love - President

I have been working with Wendy for a little over three years now, and I remember thinking how unique and necessary this service can be. Having helped with a family-member’s downsizing journey, I knew how much work goes into moving a loved-one's belongings and dispersing their estate.​​​
When Wendy mentioned she would be retiring from the business, I jumped at the opportunity to present myself as the best candidate for this demanding job. As someone who has worked in the downsizing industry for over 5 years and have seen thousands of cases, I knew that I had the right skillset to takeover this operation. I have had a blast helping people in the past, and working as the President of SWOT Services gives me the opportunity to continue that passion.​
My goal with this service is to make any downsizing or estate transition process as stress-free as possible for my clients and their family. I aim to disperse estates in the most efficient and cost-effective manner as possible. Feel free to ask me for any additional services you may need, my goal here at SWOT Services is to give you the best experience for anything you may need.
About the Founder
​Wendy Smith, Consultant
​My decision to start this business came after a loss of a family member. I played a lead role in helping with the distribution of the personal property for the estate, then helped a family member transition into a retirement home. There were so many small details to contend with and the surviving widow was overwhelmed to say the least. It was then that I started to think about others who may not have someone able to help take care of this type of transition so I began to think about starting up my own company. I love helping others and to know that I make a difference in a family or person's life.

I strongly believe in giving back to your community. I have been volunteering for more than 30 years for one charity or another. I have spent 10 years on "Hike for Hospice" committee raising funds for Hospice Wellington, spent 7 years volunteering with the Rotary Club of Guelph Wellington, sitting on the Board of Directors and eventually the role of President. I volunteered on the "Black Tie Bingo" committee raising funds for much needed equipment for the Guelph General Hospital for over 11 years. I volunteered for "ElderDog Canada", helping seniors walk their dogs so they are able to keep their pet with them.
Prior to starting SWOT Services I was the Senior Manager, Operations for 19 years at the Guelph Chamber of Commerce. I have had the privilege of meeting and working with so many extraordinary companies in Guelph and surrounding area. I bring these experts and connections with me to my new company. I have organized and managed two office moves throughout my career on time and on budget. I bring these organizational skills to my clients assisting with whatever is needed to accomplish the task at hand.
No job is too big or too small. Making any transition easier for you.